PRZOOM - /newswire/ -
New York, NY, United States, 2008/03/27 - Doremus, the specialist business communications agency, has been named advertising agency of record for BearingPoint, Inc. (NYSE: BE), one of the world's largest management and technology consulting firms. NYSE: OMC
BearingPoint provides strategic consulting, applications services, technology solutions and managed services to companies and government organizations in 60 countries worldwide.
BearingPoint selected Doremus because of its ability to understand the dynamics of communicating effectively with clients and thought leaders in an industry that is complex and ever-changing.
“The consulting industry is people-centric, making an end-to-end strategic marketing program vital to our ability to attract world class talent and effectively serve global clients.” said Betsy Palmer, executive vice president of Marketing and Communications for BearingPoint. “Doremus understands our dynamic industry and knows how to effectively reach BearingPoint’s internal and external target audiences. We look forward to leveraging their expertise to take our advertising program to the next level.”
“BearingPoint is a first class company and a leader in its industry,” said Howard Sherman, Managing Director of Doremus New York. “It provides world-class services and, as such, consults to many of the world’s greatest companies. It is our privilege to work with them.”
About BearingPoint, Inc.
BearingPoint, Inc. (NYSE: BE) is one of the world's largest providers of management and technology consulting services to Global 2000 companies and government organizations in 60 countries worldwide. Based in McLean, Va., the firm has approximately 17,000 employees around the globe and major practice areas focusing on the Public Services, Financial Services and Commercial Services markets. BearingPoint professionals have built a reputation for knowing what it takes to help clients achieve their goals, and working closely with them to get the job done.
Doremus is a specialist in a world of generalists. With offices in New York, San Francisco, London, Frankfurt, Hong Kong and Singapore, it specializes in business communications, helping companies to grow. Doremus does this by leveraging a unique understanding of its clients' target audiences … taking the complex and making it compelling through intellect, insight, ideas and impact.
Doremus is a part of the Omnicom Group Inc. (NYSE: OMC). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.