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FCO Delivers Video Content to New Audiences via Innovative Online Television Solution - World Television, the leading video communications company for corporations and governments, has reached agreement with the UK’s Foreign and Commonwealth Office (FCO) to deliver up-to-date video news stories over the Internet
FCO Delivers Video Content to New Audiences via Innovative Online Television Solution

 

PRZOOM - /newswire/ - London, United Kingdom, 2008/01/21 - World Television, the leading video communications company for corporations and governments, has reached agreement with the UK’s Foreign and Commonwealth Office (FCO) to deliver up-to-date video news stories over the Internet.

   
 
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World Television, the leading video communications company for corporations and governments, has reached agreement with the UK’s Foreign and Commonwealth Office (FCO) to deliver up-to-date video news stories over the Internet, inline with its policy goals. The FCO, the government department responsible for overseas relations and foreign affairs, uses World Television’s Channel Player to display video news items produced in multiple languages by British Satellite News (BSN), the free television news and features service.

Video is undoubtedly the most influential tool for organisations to communicate key messages to varied and geographically-disparate audiences. Along with traditional broadcast audiences, the FCO is now able to directly access other audiences through its Channel Player, which is available in both English and Arabic via the FCO’s homepage. World Television has ensured that the Player reaches the widest possible audience by distributing it to a number of third party portals including YouTube and MetaCafe.

Mike Nolan, Editor for British Satellite News, says “BSN’s Channel Player is an extraordinary opportunity for us to get our news information about Britain to a broader audience. It perfectly supplements our broadcasting aims; and is an ideal global window to showcase our news and cultural items. It goes beyond the boundaries of set scheduled television news bulletins and gives us a further degree of interactivity with those who watch our material.”

Holly Tett, Head of Public Diplomacy External Relations Team for the FCO, adds “When the current Foreign Secretary was appointed he made clear his determination that the FCO should be making more of the Internet and new media opportunities. The Channel Player is an excellent outlet for the FCO in implementing this vision. It enables the FCO to engage more directly with key audiences on global issues.”

The launch of the BSN Channel Player forms part of a wider online strategy by the FCO, which includes making its website content available in Arabic as well as English and providing a blog space for UK Ministers and officials to dialogue with the internet-savvy public.

Channel Player is the latest addition to World Television’s suite of services. It is a fully-outsourced solution, making it easy for organisations to easily publish, manage and measure the results of their online television channels.

 
 
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Agency / Source: World Television

 
 

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FCO Delivers Video Content to New Audiences via Innovative Online Television Solution

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Contact: Selena Hurndell - World-Television.com 
+44(0)20 7388 8555 info[.]world-television.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any World Television securities in any jurisdiction including any other companies listed or named in this release.

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