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Glass Wins Two New Search Marketing Projects - London based digital agency Glass Partnership has been appointed to undertake two new high profile search project for Holy Moly and Lloyds TSB Autolease
Glass Wins Two New Search Marketing Projects

 

PRZOOM - /newswire/ - Covent Garden, United Kingdom, 2007/09/27 - London based digital agency Glass Partnership has been appointed to undertake two new high profile search project for Holy Moly and Lloyds TSB Autolease.

   
 
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Digital communications agency Glass has just been appointed to undertake new projects to improve website visibility for both Holy Moly, the celebrity news and gossip website, and for the SME website of Lloyds TSB autolease, the bank's fleet management arm. The new wins will focus on achieving top search rankings on Google, Yahoo! and MSN. These new projects reflect Glass's integrated digital marketing offering providing clients with dedicated search marketing and search engine optimisation expertise alongside digital strategy, creative and technology services.

As part of the re-design of the The Holy Moly site, first launched in 2002, Glass will be retained to introduce best practice search engine optimisation raising Holymoly.co.uk's natural search rankings and traffic. Based on highly competitive celebrity themed keywords the resulting traffic increases will ultimately be charged with improving advertiser revenue.

Similarly, the Lloyds TSB autolease retainer, which is the latest of several engagements for Glass across Lloyds TSB's business areas, will focus on a natural search campaign to increase rankings related to Lloyds TSB autolease's core service areas for SME's "contract hire" and "vehicle leasing".

Commenting on the new projects, Glass CEO Ben Hart says that, "With most people seeking online content through the UK's most prominent search engines, integrating search marketing into a client's portfolio of digital services is key to raising brand awareness.

Integrating search marketing is able to achieve a cohesive strategy that not only delivers compelling destinations and rewarding experiences but also achieves qualified traffic and conversions."

 
 
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Agency / Source: Glass Partnership

 
 

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Glass Wins Two New Search Marketing Projects

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Contact: Ben Hart - GlassPartnership.co.uk 
+44(0)87 0872 2400 ben[.]glasspartnership.co.uk
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Glass Partnership securities in any jurisdiction including any other companies listed or named in this release.

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