PRZOOM - /newswire/ -
Scottsdale, AZ, United States, 2007/07/18 - New hires in response to growth of PR industry and increase of market share in newly expanded markets; doubling the number of clients and employees - BrosseauPR.com.
Brosseau PR, a leading fast-growth boutique public relations agency, announced today an entourage of new hires in response to its expanding portfolio of high-profile businesses from Los Angeles, California, Scottsdale, Arizona, and Minneapolis, Minnesota. The agency finished the second quarter with an additional five employees spread across its three locations, doubling its portfolio of clients and experiencing a growth rate of 100% in 2006.
The rapid growth is a response to the trend in the PR Industry of boutique agencies (less than $4 million in revenue) experiencing the strongest growth, with an average growth of over 19% as reported by the Council of Public Relations Firms.
“It’s exciting to have such a diverse group of equally passionate associates,” said Founder and President, Ben Brosseau. “The overall results of this past year have underscored our ability to capture market share in some of the largest cities in the country. We will continue to grow our franchise and plan to enter new regions in 2008.”
Local new hires for Scottsdale are:
Daniel Moran, regional director / senior account executive – Prior to Brosseau PR, Moran was an Account Executive at Sacks Public Relations. He brings an extensive background in communications, and previously worked in large organizations in New York and London, England. Moran currently serves on the Fiesta Bowl’s Media Operations committee and the Ensynch StairClimb and Firefighter Challenge board. Moran completed his Masters of Science in Public Relations from Boston University in 2005.
Melissa Rein, director of business development / account executive – An active member of the Brosseau PR team since May 2007, Melissa is the former owner of PANACHE Marketing + Event Design, an exclusive boutique PR firm in Scottsdale. Specializing in fashion PR, Melissa brings extensive experience and knowledge of worldwide fashion markets. Besides handling fashion and entertainment related accounts, Melissa also heads up new business development in the Phoenix and Los Angeles markets.
New client wins in Scottsdale include:
• Anthem Restaurants of America—Headquartered in Scottsdale, Anthem is one of Arizona’s premiere restaurant management companies and is the parent company to Salty Senorita and Furio Restaurant concepts.
• Attapinya—A privately owned web-based boutique and member of the Fair Trade movement, Attapinya specializes in designing high-end yoga bags and accessories that are handcrafted in Thailand.
• Mountain Ridge Condominiums—A privately owned community of 28 condominiums, Mountain Ridge Condominiums are located in the heart of Phoenix’s Arcadia neighborhood.
• Twelve28—An Arizona-based development firm of eco-friendly properties, Twelve28 prides itself on innovative designs with its core values of environmental sustainability.
About Brosseau PR
Brosseau PR (brosseaupr.com) was founded in 2000 by entrepreneur Ben Brosseau and is headquartered in Scottsdale, Arizona. The full-service boutique PR agency recently launched offices in Los Angeles, California and Minneapolis, Minnesota, providing its growing base of high-profile clients with a 360-degree approach to marketing and communications. With clients extended throughout the country, Brosseau PR offers the execution of dynamic special events; brand development and positioning; and strategic PR and marketing campaigns for fast-growth companies across the US. The agency specializes in serving luxury brands across all verticals.