PRZOOM - /newswire/ -
Eugene, OR, United States, 2007/07/10 - Now using IDX, Inc.'s IDX Broker platform, April Rodriguez enables her clients greater access to property listings in Mid Florida.
IDX, Inc. of Eugene today welcomes April Rodriguez of Signature Realty Associates, located in Tampa Bay, to its expanding network of professionals in the real estate industry. Using the web based search utility IDX Broker, Rodriguez and consumers in the Tampa Bay area now mutually benefit from exposure to thousands of property listings from the Mid Florida Regional Multiple Listing Service (MFRMLS) as displayed on her website.
IDX, or Internet Data Exchange, is the method used to extract data from the Mid Florida Regional MLS and display it on Rodriguez’s website, allowing consumers to browse listings that were previously only available to realtors. Consumers visiting her site can sign up for automatic email updates, and can perform advanced searches, making searches more efficient. Data from the MFRMLS is transmitted to Rodriguez’s site directly and automatically, therefore making it both reliable and current.
Customized integration of the MFRMLS data feeds ensures that April Rodriguez is able to efficiently manage the site, as well as proves aesthetically pleasing to consumers. This increases direct traffic to her site and intuitively generates more leads and higher rates of retention.
About April Rodriguez
Representing both buyers and sellers, April Rodriguez provides a wealth of knowledge to her clients and potential consumers in the Tampa Bay area. Her website is designed to provide information and answers to questions regarding Tampa’s housing options, including golf communities, gulf coast homes, master planned and suburban communities, downtown condos and villas, and even information for retirees and military personnel relocating to the area. With the client always her first priority, April Rodriguez is proud to effectively market homes for sale and find the best deals for those in the market to buy.
About IDX, Inc.
Headquartered in Eugene, Oregon, IDX, Inc. is a leading provider of web-based search applications for real estate professionals throughout the United States. IDX, Inc. offers two primary software utilities: IDX Broker, and SLM Pro. IDX Broker allows brokers and agents to integrate information from their region’s Multiple Listing Service with their own websites. This data feed allows agents and brokers to produce and manage leads online. SLM Pro is a Sponsored Listings Management marketing program that assists businesses with the complex task of creating and managing a dynamic online marketing plan. SLM Pro uses a unique approach to online advertising placement that maximizes the overall reach of a client’s website, while efficiently delivering specific and targeted traffic.