Free press releases distribution network?

Agency / Source: Out Now Consulting

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!



Out Now Consulting Wins Gay Advertising Award in New York - The third annual Commercial Closet Association 2007 'Images In Advertising' Awards are announced in New York. Lufthansa gay advertising campaign created by global gay advertising agency Out Now Consulting wins award for
Out Now Consulting Wins Gay Advertising Award in New York

 

PRZOOM - /newswire/ - Bergen op Zoom, Netherlands, 2007/06/14 - The third annual Commercial Closet Association 2007 'Images In Advertising' Awards are announced in New York. Lufthansa gay advertising campaign created by global gay advertising agency Out Now Consulting wins award for "Outstanding Interactive'.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Marketing/Newswire/PR Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

The third annual Commercial Closet Association 'Images In Advertising' awards recognizing excellence in GLBT advertising have been announced.

The Commercial Closet awards, announced this week at the Time Warner Center in New York, are the acknowledged standard of recognition of excellence for advertising targeting GLBT markets using targeted gay advertising approaches, as well as the reflections of GLBT people presented in general market ads.

This year's winner in the "Outstanding Interactive" category is leading global GLBT marketing and advertising agency specialists, Out Now Consulting.

The winning gay online advertising was created by the agency for its client Lufthansa German Airlines, and targeted gay and lesbian consumers in the Netherlands market. Out Now's 'Lufthansa OutShots' campaign utilized a combination of advertising, PR and database marketing to more effectively position the Lufthansa brand in the GLBT market.

On receiving the award the Founder and CEO of the leading global LGBT agency Out Now, Ian Johnson, said the agency was delighted for its lesbian and gay advertising work to be acknowledged in this way.

"We are currently celebrating our fifteenth year of using detailed gay market research to create more effective gay advertising that works," said Johnson. "The advertising Out Now creates helps people better understand that gay and lesbian people are equal to all others in our society."

"Our advertising puts lesbian and gay people into the advertising picture just where they belong by using realistic life portrayals that are based on respect and equality," according to Johnson. "That is the most important aspect to what we do. To receive an award for doing it is both a great honor and a joy."

"Lufthansa has been a strong supporter of the GLBT market for some years so it is especially fitting that one of Out Now's campaigns for this client was the winner," said Johnson.

The winning interactive campaign was developed by longtime Out Now designer Ben Zane with online programming delivered by the leading Dutch digital engineers: Arlanet.

"We applaud all of this year’s nominees and winners," said Michael Wilke, Executive Director of Commercial Closet Association. "The winning commercials depicted GLBT relationships as endearing and playful. Inclusiveness in media is a key to fostering a more accepting society for the GLBT community."

About Out Now

Out Now Consulting is a market leader in GLBT marketing research and strategy. Established in 1992, the firm is a global gay market agency relied upon by a wide range of clients. Out Now undertakes research for gay media and mainstream companies around the world. Services include LGBT market research, training, gay advertising, public relations and strategy development. Clients include Barclays Bank, IBM, Toyota, German National Tourist Office, Qantas Airways, Visit Britain, Lufthansa, South African Tourism and Citibank.

About Commercial Closet Association

Commercial Closet Association (CommercialCloset.org) was founded by veteran advertising industry journalist Michael Wilke in 2001 and has become a sought-after authority on GLBT images in advertising. The nonprofit organization educates and influences the advertising industry to understand, respect and include lesbian, gay, bisexual and transgender (GLBT) references in advertising to achieve a more accepting society and successful business results. The organization provides advertising training, produces a syndicated column on trends in GLBT advertising, hosts the annual Images In Advertising Awards, and maintains a powerful ad library of over 3,500 GLBT ads spanning 33 countries and 85 years with ratings.

For further information please contact:
Mike Wilke, Executive Director
Commercial Closet Association
P: +1 212-995 0147

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Marketing/Newswire/PR Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Agency / Source: Out Now Consulting

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 

 
  Your Banner Ad showing on ALL
Marketing/Newswire/PR articles,
CATCH Visitors via Your Competitors Announcements!


Out Now Consulting Wins Gay Advertising Award in New York

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
 
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
|
Contact: Ian Johnson - OutNowConsulting.com 
+1 646-808-0740 info[.]outnowconsulting.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Out Now Consulting securities in any jurisdiction including any other companies listed or named in this release.

Marketing/Newswire/PR via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!




Read Latest Press Releases From Out Now Consulting / Company Profile


Read Marketing/Newswire/PR Most Recent Related Press Releases:

Dentsu Announces Agreement to Acquire Happy Creative in India
Dentsu Announces Acquisition by Dentsu Aegis Network of Leading Web Analytics Company Wasabi in France
Dentsu Announces Acquisition by Dentsu Aegis Network of Leading PR Agency Perfect Relations in India
Dentsu Announces Investment by Dentsu Aegis Network in Avid Media, A U.K. Leader in Content Marketing And Native Distribution
Dentsu Announces Acquisition by Dentsu Aegis Network of Leading Digital Experience Agency WiTH Collective in Australia
Dentsu Announces Acquisition by Dentsu Aegis Network of Cosin Consulting in Brazil
Dentsu Announces Acquisition by Dentsu Aegis Network of Lifestyle Marketing Agency Markenloft in Germany
Dentsu Announces Acquisition of Majority Stake by Dentsu Aegis Network in Leading Independent Data Marketing Agency Merkle in the USA
Dentsu Announces Acquisition by Dentsu Aegis Network of B-to-B Marketing Agency Gyro in the U.S
Dentsu Announces Acquisition by Dentsu Aegis Network of Digital Marketing Agency WIS in Taiwan

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
 
NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...



PREMIUM Members


Visit  JobsWare.com

Visit  Triggr & Bloom

Visit  La Bella Bakery Artisan Bakery Arizona







 
  ©2016 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today