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Shanghai, China, 06/03/2007 – Facing growing demand abroad and at home for safer food, China is overhauling its food system to meet international food safety standards and prevent further accidents on consumer products. Recently, China's food and drug watchdog and its commerce ministry issued a notice urging local governments to intensify supervision of rural produce and strengthen the crackdown on fake or bad-quality food.
As a result, the cold chain of temperature-sensitive products will grow more complex, regulatory authorities will be stricter, as product life-cycles are decreasing and local authorities are enforcing temperature monitoring, warehousing and the conditions of transporting goods.
The 2nd Annual Cold Chain China Summit will give the opportunity to hear not only from manufacturers and retailers, but also from top IT and logistics executives the latest case studies on how the experts at leading companies improve their cold chain processes to reduce wastage, improve quality and increase customer satisfaction.
“Following our successful event held last year, the 2nd Cold Chain Summit will continue to address the key issues around cold chain and traceability as many manufacturers and shippers of food, beverage and pharmaceuticals products are facing increasingly demanding logistical challenges and regulatory issues in China” said Max Henry, Founder & Executive Director, Global Supply Chain Council, “Our competitors have been unable to sustain an event on this key topic and the latest shutdown, bankruptcy or withdrawal of conference organizers like DGI and IQPC in China is a demonstration that the industry is not willing to pay high prices for supply chain events. With the Cold Chain Summit like, other events we organize, the Council is uniquely as a strong supply chain organization providing the best value supply chain events in China.”
The event will include conference sessions, breakout sessions and a mini-exhibition covering the latest offerings in cold chain logistics. A modular program of educational sessions provides maximum flexibility to interested parties, allowing you to choose the format that suits your personal objectives: keynote sessions, industry issue seminars, industry-specific case studies, interactive workshops, practical product demonstrations.
Call for Speakers - If you are a manufacturer or a retailer running efficient temperature controlled logistics, a service provider or an expert in China cold chain, this is your best opportunity to increase your profile, generate leads and form partnerships. There is currently no direct charge for speaker to deliver their sessions and around 15 speakers or panelists will be selected. Time for each speaker is 30 min plus 15min Q&A.
Credentialed members of the press are welcome to attend. For more information, please contact Max Henry or call today.
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