HopStop.com, the most used website for mass transit directions in the United States, announced today that the company has passed the one million monthly visitor mark. This is quite an achievement for the independent site, which employs a small staff and has been around for just a few years. Most of its traffic growth has been generated by word-of-mouth. News of the site has spread from one happy user to the next, creating a niche for HopStop in the mapping and online directions industry.
The company was founded by Chinedu Echeruo in 2005, and has been an innovator in providing navigation services via mass transit systems in major cities in the United States including New York City, Boston, Washington DC, Chicago, San Francisco, and parts of New Jersey. HopStop is a free service which both residents and tourists find useful in getting around large cities.
In addition to the services provided on HopStop, businesses in the community can now take advantage of the location-based advertising on the site through HopStop AdLocal. Recently launched, AdLocal allows local businesses to target HopStop users who will be in proximity to their local business. A business owner can quickly create an ad or coupon directly on HopStop, and have the ability to upload pictures and logos to be featured in the ad. By creating a self-service, easy to use and automated system, HopStop has now made it possible for any small business owner to target local customers in a new and more effective way than ever before.
“We are all very proud of reaching one million monthly users. Our goal is to keep our history of innovation and solve more of our user’s problems" said Chinedu Echeruo. In keeping with their plans to ensure it remains a valuable and effective site, HopStop will be adding Long Island, Atlantic City and Metro North in the next month. Named “One of the 50 Coolest Websites” by Time Magazine last year, HopStop will be sure to keep its place as the site to provide help in getting around large cities.