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Thousand Oaks, CA, United States, 10/13/2005 – Pixsy, a leading developer of multimedia search solutions, today announced a strategic partnership with Chitika, Inc., the industry’s leading provider of impulse merchandising services. The Chitika “eMiniMalls” solution will enable media search provider Pixsy to offer contextually relevant PPC shopping ads through the industry’s first and only CPC-based intelligent and interactive product merchandising service.
“The eMiniMalls advertising solution is a unique approach to delivering contextually relevant product promotions to our users,” said Rich Lerz, COO of Pixsy Corporation. When a Pixsy user types in a media search query, the eMiniMalls solution matches that query with the most contextually relevant product promotion. “We’re excited to be working with Pixsy Corporation given their unique approach to media search,” said Venkat Kolluri, Co-Founder and CEO of Chitika, “and the integration of our eMiniMalls solution into their media search engine is a natural fit.”
About Pixsy
Pixsy, a leading developer of multimedia search solutions, was founded by Internet veterans frustrated by traditional technologies for searching images and videos on the Web. The Pixsy founders have a combined 40 years of software and Internet experience at companies including Microsoft, Sony, Corbis, and InfoSpace
About Chitika, Inc.
Chitika is the industry’s first provider of Impulse Merchandising on the web. Chitika’s flagship service, eMiniMalls, is interactive and intelligent, providing a robust comparative shopping experience for users without leaving the publishers’ website. With its comprehensive product information available all in one place, users finally have the ability to purchase merchandise when they know that both the product and the price are right. Chitika currently has over 1,500 web publisher clients. Chitika’s services are based upon the company's proprietary and patent-pending Impulse Merchandising Platform. Founded in May 2003, Chitika is headquartered in Marlborough, Massachusetts.
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