Free press releases distribution network?

Agency / Source: Optimate, Inc.

Check Ads Availability|e-mail Article

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Everlast Eyewear & Sunwear Launching in Italy in May - Everlast's European Eyewear & Sunwear launch to take place at MIDO in the US Pavilion, Hall2/M21 May 4th-7th 2007
Everlast Eyewear & Sunwear Launching in Italy in May


PRZOOM - /newswire/ - Arcadia, CA, United States, 2007/04/20 - Everlast's European Eyewear & Sunwear launch to take place at MIDO in the US Pavilion, Hall2/M21 May 4th-7th 2007.

Your Banner Ad Here instead - Showing along with ALL Articles covering Apparel/Garment/Fashion Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


Everlast Sunwear & Eyewear to Launch at MIDO. The long awaited European launch of Everlast Sunwear & Eyewear will be released at MIDO by Optimate, at The Fiero Milano, in the US Pavilion, Hall3/M21, this upcoming May 4th-7th 2007.

OPTIMATE, Inc. of ARCADIA, CA, has just announced the European launch of its Everlast licensed eyewear and sunwear collection at MIDO this upcoming May 4th-7th 2007.

The licensed eyewear and sunwear collection will reflect our value of innovation, quality, styling, and commitment to our customers. Everlast has done an excellent job of building a line of world-renowned products that have exceeded consumers’ performance expectations for almost a hundred years; they are truly “The Choice of Champions.” Everlast’s reputation and overwhelming brand recognition, not only in the world of boxing but in the minds, bodies and souls of all who wish to push it to the limit will be a key component in Optimate’s approach to design, styling, quality, marketing and brand presence in today’s ever evolving marketplace.”

About Everlast Eyewear and Sunwear

The Everlast Eyewear and Sunwear collection ( will build on the company’s heritage of durable craftsmanship and ingenuity, with a strong emphasis on technology and today’s progressive fashion. The collection will be designed to exceed the eyewear buyer’s quality, performance, style and reliability needs. Wearable, fashion-forward, hi-tech modern looks round out the collection and are incorporated in every design.

The Sun Collection will include:

13 Injection Styles, available in 4-6 colors, 2 lens styles that include all the top coatings such as PC polarized lenses, UV, AR, Flash Mirror and more.

7 Hot Aluminum Styles available in 3 colors with TAC - Tri-Acetate Polarized lenses.

6 Monel & Handmade Italian Acetate Styles, with PC and PC polarized lenses and Nylon Injection polarized lenses, also known as Polymite Lenses.

The Ophthalmic Collection will include an array of colorful Aluminums, Monels and Acetates in a unique style that is totally Everlast.

All styles include a logoed hard case, logoed cleaning pouch, logoed gift box and a logoed gift bag. A variety of POP and displays are available.

Joseph De Marzio, Optimate Director of Marketing, stated that: “Everlast’s reputation for offering high-quality, innovative, technologically advanced, sports related products with durable features and extreme styling makes the extension into eyewear and sunwear for consumers of all ages a natural brand extension. We are honored to partner with the brand experts at Everlast and extremely encouraged by the overwhelmingly positive response we have received from the optical and sunglass marketplace thus far.

About Optimate, Inc.

The collection is designed and created by Optimate (, a leading supplier of eyewear and sunwear made for men and women of all ages. Its perpetually best-selling Amadeus®, Baron®, Broadway® and HEAT® Eyewear and Sunwear Collections as well as Information about Optimate, Inc., a top U.S. supplier of quality eyewear.

Interested Distributors, Retailers and Independent Sales Reps interested in learning about the launch as well as the opportunities associated with this exciting new brand of eyewear, sunwear and sports sunwear should call Joe De Marzio at 1 (800) 387-8877 as soon as possible.

About Everlast Worldwide Inc.

Everlast Worldwide Inc. (, manufactures, markets and licenses sporting goods, apparel and active lifestyle products under the Everlast brand name. Since 1910, Everlast has been the preeminent brand in the world of boxing and is among the most dominant brands in the overall sporting goods and apparel industries. Over the past 96 years, Everlast products have become the “Choice of Champions™”, having been used for training and professional fights by many of the biggest names in the sport. Everlast is the market leader in nearly all of its product categories, responsible for leading eight of the top ten boxing equipment products in sales. In addition to producing and marketing boxing equipment and accessories, Everlast Worldwide Inc. licenses its brand to providers of men’s and women’s sportswear and active wear, children’s wear, footwear, watches, cardiovascular exercise equipment and gym/duffel bags. At the retail level, Everlast’s licensed products generate over $700 million in revenues.

Your Banner Ad Here instead - Showing along with ALL Articles covering Apparel/Garment/Fashion Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


Agency / Source: Optimate, Inc.


Availability: All Regions (Including Int'l)


Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker


Distribution / Indexing: [+]

# # #
Apparel Garment Fashion - PURCHASE industry keywords tags Apparel Garment Fashion / Banner Ads! on!.

  Your Banner Ad showing on ALL
Apparel/Garment/Fashion articles,
CATCH Visitors via Your Competitors Announcements!

Everlast Eyewear & Sunwear Launching in Italy in May

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
Contact: Joe De Marzio - 
626-821-1388 jdemarzio[.]
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Optimate, Inc. securities in any jurisdiction including any other companies listed or named in this release.

Apparel/Garment/Fashion via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Read Latest Press Releases From Optimate, Inc. / Company Profile

Read Apparel/Garment/Fashion Most Recent Related Press Releases:

2C Light Co. Ltd and TK Corp Sign MoU for Exclusive Supply of Electricity Generating Solar Fabric
APART Introduces Luxury Fashion Brands At Dubai Exhibition
GARTEX - Complete Garment Manufacturing Solutions Show to Debut on August 27 in Pragati Maidan, New Delhi
UK Shapewear Distributor, CurvesLine, Now Official Distributors of Ann Chery
Sahiba Ltd Launches New Online Indian Clothing Store -
Clark Alvarado State Farm Insurance Agency Announced as Official MMIFW Sponsor
Buckle Reaches Settlement and License Agreement with RevoLaze on Laser Abrasion Denim Technology
Best Organic Baby Clothes Selected by Two Birdees
International Fashion Model Seriya Expands Brand
Fashion Adore and Daniel Wellington Announce New Partnership

Boost Your Social Network
& Crowdfunding Campaigns

NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...



Visit  RightITnow Ltd


  ©2017 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution freenewswiredistribution asianewstoday bizwiretoday USA pr UK today