Free press releases distribution network?

More news: Direct Marketing
Agency / Source: Mobile Marketing Association (MMA)

Check Ads Availability|e-mail Article

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

MMA Announces Powerhouse 2016 Global Smarties Jury of Leading Brand Marketers and Agencies - CMO, TD Ameritrade, Denise Karkos becomes first CMO to hold Jury President Title New Mobile Audio Category Added for Entries [Nasdaq: AMTD] - /
MMA Announces Powerhouse 2016 Global Smarties Jury of Leading Brand Marketers and Agencies


PRZOOM - /newswire/ - New York, NY, United States, 2016/05/09 - CMO, TD Ameritrade, Denise Karkos becomes first CMO to hold Jury President Title New Mobile Audio Category Added for Entries [Nasdaq: AMTD] - /

Your Banner Ad Here instead - Showing along with ALL Articles covering Direct Marketing Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


The Mobile Marketing Association (MMA), the leading global trade association for the mobile marketing industry, today announced the jury for the 2016 Annual Global Smarties awards program featuring the first CMO leading the panel. Supporting MMA’s marketer-first mission, Denise Karkos, Chief Marketing Officer of TD Ameritrade, assumes the role as the 2016 jury president. The MMA also added a new mobile audio awards category to the award program.

The 2016 jury, comprised of 28 senior brand and agency professionals, have been selected for their achievements, are respected for their industry leadership, and are trusted to judge with fairness and integrity as they select the world’s leading mobile marketing campaigns. The full jury list below.

Said jury president Karkos: “I’m honored to have been selected as Jury President for the 2016 MMA Global Smarties Awards. Given the importance of mobile marketing to our organization, I look forward to being inspired by best-in-class work that’s raising the bar in mobile. Being the first CMO selected as Jury President, I hope to bring a new perspective to the selection process, grounded in innovative work that not only pushes the boundaries of mobile, but truly helps brands impact their metrics and achieve their business objectives.”

“We are incredibly excited to have Denise Karkos head the impressive 2016 jury, which will further illuminate the marketer’s perspective on how brands are pushing the boundaries on mobile marketing in ways that are transforming both their business and consumer engagement,” said Sheryl Daija, chief strategy officer of the MMA. “As mobile continues to challenge the marketing status quo, it is critical to have a discerning group of judges who demand the highest standards and are focused equally on creativity and results.”

With more than 1,700 submissions from 30 plus countries received last year, the Global Smarties is the only worldwide mobile marketing awards program. The Smarties showcase the best-of-the-best in mobile marketing and determine new benchmarks for success. These groundbreaking campaigns are then converted into case studies which are incorporated into the largest Case Study Hub for mobile marketing in the world.

Entries will be judged on four criteria: strategy, execution, creativity and results. All entries will first be evaluated by the Smarties Pre-Screening Council, comprised of more than 100 senior-level mobile marketers. The Council will determine a short list, which will then be judged by the Global Smarties Jury in an all-day session in New York City on August 16. Finalists and winners will be honored at Global Smarties Celebration of Talent on September 26 at Pier Sixty in New York City, during Advertising Week.

2016 Smarties judging panel members include:

• Denise Karkos, CMO, TD Ameritrade: Global Smarties Jury President
• Jay Altschuler, VP/Media & Partnerships, Samsung
• Ron Amram, VP/Media, Heineken
• Matthew Brink, Senior Director/Creative, BBDO
• Julie Chan, Global Consumer Engagement Lead, Pfizer
• Mel Clements, VP/Senior Business Leader, MasterCard
• Christopher Cobb, Executive Creative Director/Second Story, SapientNitro
• Kristen D’Arcy, VP/Global Digital, Coty
• Christine Dilandro, SVP/Director of Media & Integrated Marketing, Citi, U.S. Cards
• Mark Egan, Chief Client Officer, Maxus
• Kimberly Gnatt, Global Group Director/Digital Marketing & Innovation, The Coca-Cola Company
• Gail Horwood, VP/Worldwide Digital Strategy, Johnson & Johnson
• Sherrill Kaplan, VP/Digital Marketing & Innovation, Dunkin’ Brands
• Jason Minyo, Executive Creative Director, Possible
• Matt Murphy, Partner/Executive Creative Director, 72andSunny
• Erik Norin, Creative Director, Wieden & Kennedy
• Chris Northam, Global Executive Creative Director, R/GA
• Jim O’Brien, 2VP of Digital & Social Marketing, Travelers Insurance
• Louis Paskalis, SVP/Enterprise Media Executive, Bank of America
• Rachel Pasqua, Practice Lead/Mobile and Emerging Technologies, MEC Global
• Yin Rani, VP/Integrated Marketing, Campbell Soup Company
• John Reid, Chief Creative Officer, Wunderman
• Brandon Rhoten, VP/Advertising, Media & Digital, The Wendy’s Company
• Heidi Schoeneck, EVP/Executive Director Creative, Geometry Global
• Karen Short, Creative Director, Droga5
• Alex Weishaupl, Group Director/Experience, Razorfish
• Kimberly Yarnell, VP/Digital Media, Macy’s
• Ronalee Zarate-Bayani, Head of Global Integrated Marketing and Digital Advancement, The Hershey Company

About the Mobile Marketing Association (MMA)
The MMA ( is the world’s leading global non-profit trade mobile marketing association comprised of more than 800 member companies, from nearly fifty countries around the world. Our members hail from every faction of the mobile marketing ecosystem, including brand marketers, agencies, mobile technology platforms, media companies, operators and others. The MMA’s mission is to accelerate the transformation and innovation of marketing through mobile, driving business growth with closer and stronger consumer engagement. Anchoring the MMA’s mission are four core pillars; to cultivate inspiration by driving innovation for the Chief Marketing Officer; to build the mobile marketing capabilities for marketing organizations through fostering know-how and confidence; to champion the effectiveness and impact of mobile through research providing tangible ROI measurement; and to advocate for mobile marketers. . Additionally, MMA industry-wide committees work collaboratively to develop and advocate global best practices and lead standards development.

Members include:, Allstate, American Express, Bank Of America, Campbell’s, Chase, Chobani, Choice Hotels, Citi, Colgate-Palmolive, DataXu, Dunkin’ Brands, E*TRADE, Electronic Arts, ESPN, Facebook, Ford, Foursquare, Google, Havas, Hilton, iHeartMedia, InMobi, Johnson & Johnson, Krux, Marriott, MasterCard, McDonald’s, Mondelez, Nestle, OpenMarket, Pandora, Pfizer, Pinterest, PlaceIQ, Procter & Gamble, R/GA, RadiumOne, Razorfish, RetailMeNot, Samsung, SAP, Sears, Spotify, Starcom, The Coca-Cola Company, The Rubicon Project, The Weather Company, T-Mobile, TUNE, Ubimo, Unilever, Verve, VEVO, Vibes, Visa, Walmart, Wendy’s, xAd, Zurich and many more. The MMA’s global headquarters are located in New York with regional operations Asia Pacific (APAC), Europe/Middle East/Africa (EMEA) and Latin America (LATAM).

About TD Ameritrade Holding Corporation
Millions of investors and independent registered investment advisors (RIAs) have turned to TD Ameritrade’s ( technology, people and education to help make investing and trading easier to understand and do. Online or over the phone. In a branch or with an independent RIA. First-timer or sophisticated trader. Our clients want to take control, and we help them decide how - bringing Wall Street to Main Street for more than 40 years. An official sponsor of the 2016 U.S. Olympic and Paralympic Teams, as well as an official sponsor of the National Football League, TD Ameritrade has time and again been recognized as a leader in investment services.

Brokerage services provided by TD Ameritrade, Inc., member FINRA ( (

Your Banner Ad Here instead - Showing along with ALL Articles covering Direct Marketing Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


Agency / Source: Mobile Marketing Association (MMA)


Availability: All Regions (Including Int'l)


Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker


Distribution / Indexing: [+] / [Company listed above is a registered member of our network. Content made possible by PRZOOM / PRTODAY indexing services]

# # #
  Your Banner Ad showing on ALL
Direct Marketing articles,
CATCH Visitors via Your Competitors Announcements!

MMA Announces Powerhouse 2016 Global Smarties Jury of Leading Brand Marketers and Agencies

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
MMA Global | TD Ameritrade Holding
Contact: Press Office - 
949-608-0276 press[.]
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Mobile Marketing Association (MMA) securities in any jurisdiction including any other companies listed or named in this release.

Direct Marketing via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Read Latest Press Releases From Mobile Marketing Association (MMA) / Company Profile

Read Direct Marketing Most Recent Related Press Releases:

AOL’s Tim Armstrong and Top Brand Leaders from General Motors, Lenovo, Chatbox and Allstate to Take the Stage at Mobile Marketing Association’s Annual
Agil Technologies Announces the Launch of agility - The SaaS Marketing Collaborative Platform
Relevancy and Trust Key to Becoming a Best Friend Brand Says Silverpop
Keono Partners with LashBack to Ensure Email Compliance, Safeguard Brand Reputation
Selligent Included in Mobile Engagement Automation Solutions Report by Independent Research Firm
MMA Appoints Five New Brand Leaders to The North American Board of Directors
MMA Appoints Major Consumer Brands to Global Board of Directors
Core Web Networks to Launch Bulk SMS Packages for Small Businesses Announces 7 and 14 Day Email Marketing Data Feed
MMA Global Smarties Awards Shortlist Celebrates Innovation and Effectiveness in Mobile Marketing

Boost Your Social Network
& Crowdfunding Campaigns

NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...


Visit  Intrinsic Executive Search Ltd


Visit  MagLar, Inc.

  ©2016 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution freenewswiredistribution asianewstoday bizwiretoday USA pr UK today