PRZOOM - /newswire/ -
Amersfoort, NH, Netherlands, 2007/03/21 - The hotel of the year awards are based on the combined results of the guest satisfaction survey, the results obtained from their franchise relation with Golden Tulip, the annual quality assurance program and the Brand Performance Impact.
Golden Tulip Hospitality is proud to announce the 2007 Golden Tulip and Tulip Inn of the year for the following areas:
Golden Tulip Savoy (Argentina)
Golden Tulip Resort Noordsee and Tulip Inn Zevenbergen (The Netherlands)
Golden Tulip Ambra Palace (Italy)
France & Monaco
Golden Tulip Opera de Noailles and Tulip Inn Monaco Terminus
Golden Tulip Luebecker Hof (Germany) and Tulip Inn Lausanne Beaulieu (Switzerland)
Golden Tulip Manchester and Tulip Inn Portsmouth
Golden Tulip Farah Marrakesh
Middle East & Africa
Golden Tulip Al Hamra Damman, Golden Tulip Resorts Khasab-Oman
and Golden Tulip Bahrain
The hotel of the year awards are based on the combined results of the guest satisfaction survey, the results obtained from their franchise relation with Golden Tulip, the annual quality assurance program and the Brand Performance Impact of each hotel.
Based on the results of the annual quality assurance program carried out by the independent hotel classification organisation ANWB (Dutch Automobile Association - Algemene Nederlandse Wielrijders Bond) and the best Brand Performance Impact percentage, each Golden Tulip Hotel, Inn & Resort has the opportunity to become the “Hotel or Inn of the Year”. The quality assurance inspection consists of a mystery guest visit evaluating each hotel based on service, branding, hygiene and a number of other points. The hotel’s Brand Performance Impact is a percentage that Golden Tulip uses to measure the impact of its franchise formula on the room revenue of the hotels.
Hans Kennedie, President and CEO of Golden Tulip Hotels, Inns & Resorts comments: “I would like to congratulate these hotels on their excellent achievements. A lot of hard work and dedication goes into achieving the best results that lead to receiving these awards. By rewarding this, we hope to motivate all hotels to continue their hard work in meeting today’s guests’ expectations. All hotels must fulfill a high level of requirements and standards to be a part of our group. The nominees have worked hard and run great hotels; however the winners have managed to make a difference by the outstanding results of their quality assurance inspections, their guest satisfaction results and the usage of the Golden Tulip Formula.”
Golden Tulip Hospitality Group will be introducing a new Quality Assurance system later this year. This will involve not only the physical state of the hotels and the success of the franchise formula, but will now also include a guest satisfaction- and a staff satisfaction program.
This new system will be set up in close co-operations with Golden Tulip’s General Franchise Council. The program should lead to a more transparent measurement system, leading to an improvement Golden Tulip Hospitality delivery service.
About the Golden Tulip Hospitality Group
Golden Tulip Hospitality Group with its head offices in Amersfoort, The Netherlands and Lausanne, Switzerland, is a worldwide hospitality company with more than 630 hotels, 58.000 rooms in more than 49 countries. The Golden Tulip Hospitality Group franchises and manages hotels in Europe, the Middle East & Africa, the Asian Pacific Region and the Americas. In 2006, Hotels Magazine has ranked this company the 18th largest hotel chain.
As a multi-brand hospitality firm, the Golden Tulip Hospitality Group offers services in the two, three, four and five star categories. On the two-star side Golden Tulip has an alliance with the French B&B hotel chain. The three-star concept is the Tulip Inn for the limited-service first-class category, the four-star category falls under the Golden Tulip brand for the Superior First-Class business and Resort hotels and the recently introduced five-star concept Royal Tulip. In addition Golden Tulip offers its services through its commercial alliance with TOP International, a German based hotel consortium.
In the fall of 2006, Golden Tulip introduced BRANCHE, Restaurant, Bar and Lounge. This is a free standing restaurant chain, which will have establishments in most Golden Tulip.