Cision, the leading provider of cloud-based PR and content marketing software, services and tools for the public relations and marketing industry, announced today that its campaign management software has been selected as a CODiE Award finalist in the category of Best Media & Information Monitoring Solution.
The CODiE Awards, sponsored by the Software and Information Industry Association (SIIA), is the software and information industries’ only peer-reviewed annual awards competition. Since becoming eligible for nominations in 2009, Cision has won five CODiE Awards, including Best Marketing/Public Relations Solution, Best Business Information Resource, Best Social Media Aggregation Serivce and Best Online News Service.
Cision currently holds the honor for Best Media & Information Monitoring Solution, having won the distinction in 2013. The category recognizes the best digital content solution for “capturing and analyzing content, editorial opinion or advertising across online, mobile, social or other media.”
“As today’s PR and marketing landscape becomes increasingly story-driven, communicators need a comprehensive way to follow, participate in and measure the value of brand conversations,” said Peter Granat, CEO. “Our 2014 CODiE Award nomination for Best Media & Information Monitoring Solution is a credit to Cision’s commitment to providing clients with such a solution. In streamlining the way users engage with influencers and customers and quantify monitoring results, we help brands show returns on campaigns in the 24-hour news and social media cycle.”
Cision’s global monitoring and analytics solution includes more than 20,000 print monitoring news sources from LexisNexis®. Cision users also have access to over 470 million blogs, social networking sites, video-and photo-sharing sites, tens of thousands of news websites and full broadcast news content from global television networks and all 210 U.S. TV markets. Cision’s campaign management software has been adopted by more than 30,000 users in more than 20 countries since its launch in October 2007. It is available in nine languages and used by more than 92 percent of the top PR agencies, as well as corporations, nonprofits, universities and solo practitioners.
Cision (cision.com) is a leading provider of cloud-based PR software, services and tools for the marketing and public relations industry. Marketing and PR professionals use our products to help manage all aspects of their brands from identifying key media and influencers to connecting with audiences; monitoring traditional and social media; and analyzing outcomes. Journalists, bloggers, and other influencers use Cision’s tools to research story ideas, track trends, and maintain their public profiles. Cision is present in Europe, North America and Asia, is quoted on the Nordic Exchange with revenue of approx. SEK 1.0 billion in 2012.