ShoreTel®, the leading provider of brilliantly simple phone systems and unified communications (UC) solutions, announced that Brunswick Corporation (NYSE: BC) has chosen ShoreTel to displace legacy Avaya/Nortel systems at more than 200 sites around the globe with more than 8,000 users. About one third of the sites are live now with more deploying each month, and when complete, Brunswick will be one of ShoreTel’s largest customers.
Brunswick selected ShoreTel’s UC and Enterprise Contact Center solutions to enable employees to work more efficiently from anywhere in the world. The company is also deploying ShoreTel Mobility in the U.S. and Europe, the Middle East and Africa (EMEA), which it predicts will help cut Brunswick’s mobile phone roaming costs in half.
Brunswick, a US$3.75 billion company, is a market leader in the marine, fitness, and bowling and billiards industries. Brunswick is the parent company for brands including Mercury Marine, Brunswick Boat Group, Life Fitness and Brunswick Bowling & Billiards. Its products are sold in North America, South America, United Kingdom, Europe, Asia, and Australia, and the company employs 15,000 people worldwide.
“Whether it is supporting new business processes or scaling up to incorporate different geographic locations, ShoreTel’s UC platform has given us ease of deployment and flexibility,” said Mike Tegtmeyer, Director of Enterprise Network Services at Brunswick. “Above all, it has a clear return on investment for our business, where it will pay for itself within 2.5 years at some of our sites.”
Brunswick’s vision was to move to a single global communication system using IP telephony and UC in order to improve employee experience and differentiate customer service. Working with ShoreTel reseller Converged Technology Professionals and CE+T, Brunswick ultimately selected ShoreTel because of its flexible, scalable system with built-in N+1 redundancy, which protects business continuity in the event of a crisis, along with lowest total cost of ownership. The ShoreTel business phone system drastically reduces international call costs by routing them over the network, and increases corporate savings by avoiding the potential for redundant systems at separate locations.
“We understand Brunswick’s need to implement an adaptable platform that will support the company in a fast-moving market,” said David Petts, Senior Vice President of Worldwide Sales at ShoreTel. “Because our system deploys, scales, and grows with ease, Brunswick now has the peace of mind that its single, unified platform is easily expanded across as many sites, or even countries, as needed.”
The early results of the new system have been impressive. “The IP telephony and UC platform have allowed our employees to save an average of 25 minutes per day by facilitating communication for employees working from home or abroad,” said André Busch, IT Service Delivery Manager at Brunswick Marine in EMEA. “As the business is spread across Europe, U.S., and Asia/Pacific, UC was crucial for the development of efficient communications amongst the regions.”
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Headquartered in Lake Forest, Ill., Brunswick Corporation (brunswick.com) endeavors to instill "Genuine Ingenuity"™ in all its leading consumer brands, including Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood marine parts and accessories; Land 'N' Sea, Kellogg Marine, and Diversified Marine parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris FloteBote, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray and Uttern boats; Life Fitness and Hammer Strength fitness equipment; Brunswick bowling centers, equipment and consumer products; Brunswick billiards tables and table tennis.
About ShoreTel, Inc.
ShoreTel, Inc. (shoretel.com) is a leading provider of brilliantly simple IP phone systems and unified communications solutions. Its award-winning on-premises IP-PBX solution and cloud-based hosted phone system eliminate complexity and improve productivity. Recognized for its industry-leading customer experience and support, ShoreTel’s innovative business phones, application integration, collaboration tools, mobility, and contact center applications enable users to communicate and collaborate no matter the time, place or device, with minimal demand on IT resources. ShoreTel is headquartered in Sunnyvale, Calif., and has regional offices and partners worldwide.
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