PRZOOM - /newswire/ -
Dallas, TX, United States, 2007/01/30 - Wingstop is gearing up for their largest sales day of the year – Super Bowl Sunday. The chicken-wing-only chain estimates that more than three million chicken wings will be sold systemwide at their more than 280 locations in 26 states.
Three million chicken wings will be sold systemwide at their more than 280 locations in 26 states on the day of the big game.
Since Wingstop’s inception 12 years ago, Super Bowl Sunday has consistently netted the chain its largest gross sales day each year. On Super Bowl Sunday in 2006, the chain sold more than 2.5 million wings.
“Super Bowl Sunday is one of the most exciting days of the year for us and all of our franchisees are well prepared for the rush,” said Jim Flynn, Wingstop’s CEO. “We have guests that return to Wingstop year after year because they know that we’re the wing experts and our wings will be prepared fresh and made-to-order – even on a day when we make more than 2.5 million of them.”
To avoid the game day rush, all Wingstops take pre-orders. To find the location nearest you, visit the company Website.
Wingstop offers restaurants with a nostalgic, aviation-themed atmosphere where the sole focus is on chicken wings. The chain now serves boneless wing strips that are made from 100 percent all-white meat chicken breast coated with a proprietary batter and breading. Wingstop features nine wing flavors, including Original Hot, Cajun, Atomic, Mild, Teriyaki, Lemon Pepper, Hawaiian, Garlic Parmesan, and Hickory Smoked BBQ. The wings are always made-to-order and served steaming hot. Customers can also choose from homemade side dishes including fresh-cut seasoned fries, bourbon baked beans, pearl potato salad, creamy cole slaw, vegetable sticks, rolls and assorted dipping sauces.
Wingstop has more than 550 restaurants either open or under development in 26 states and consistently tops industry growth rankings. Wingstop was chosen Wing King at the 2006 National Buffalo Wing Festival, Favorite Restaurant at the 2005 festival and their Cajun sauce took first place honors for the Best Creative Spicy Sauce in the festival’s blind taste test. In July 2005, Wingstop ranked No. 13 in Restaurant Business’ Top 50 Growth Chains (ranked by percentage increase in units) and was ranked the No. 1 chicken wing chain by Entrepreneur magazine in 2005. Troy Aikman, three-time Super Bowl champion and Hall of Fame quarterback, has served as the chain’s national spokesman since 2003. Aikman extended his contract in 2006 for three years, as Wingstop has posted 14 consecutive quarters of comp store sales increases since the partnership.