Rovi Corporation, driving digital entertainment innovation, today announced STM Holdings Limited (STM) has chosen DivX Video Service™ to power its new video-on-demand service in China. As part of the licensing agreement STM will use DivX Plus Streaming™, Rovi’s advanced adaptive streaming format with DivX® DRM, as well as Rovi TotalCode, a professional quality video encoding solution. These solutions will initially be deployed to power a new STM service that will offer access to premium video entertainment in over 20,000 internet cafés in Greater China.
“As a company that already has a track record of supporting digital video services in the region, Rovi was a natural choice to support our efforts to provide digital entertainment access to millions of café visitors,” said Helfand Mao, EVP, Sales & Operations at STM. “DivX video technologies will not only enable us to securely deliver our entertainment libraries, but more importantly, also help power exceptional viewing quality.”
Building upon core DivX video streaming, download, and DRM (digital rights management) technologies, as well as MainConcept® professional encoding tools, the DivX Video Service offers components for managing the entire video distribution chain from creation of video and enablement of secure delivery to multi-screen playback across PC, Mobile and CE devices. These components help video services quickly scale services and offer consumers a high level of consistency, flexibility, and interoperability. The DivX Video Service includes Rovi’s DivX Plus Streaming, enabling a "Blu-ray-like" experience in a streaming environment with support for 1080p high definition, multi-language subtitles and audio tracks, quick start, resume playback across devices, smooth fast-forward/rewind, and future support for High Efficiency Video Coding (HEVC/H.265).
“Our collaboration with STM is a showcase of the breadth and depth of Rovi technologies for enabling the digital entertainment value chain from content creation through consumption,” said Bob Shallow, SVP, Product Sales & Marketing at Rovi. “As the STM service highlights, Rovi technologies can provide an end-to-end solution and enable a variety of video distribution use cases.”
DivX Plus Streaming has been approved by studios and adopted by companies helping to drive over-the-top entertainment distribution. The advanced adaptive streaming format has gained the support of integrated circuit (IC) vendors including Broadcom, MediaTek, MStar, and Qualcomm, and has been selected to power video delivery for a range of online entertainment services. The DivX DRM solution, when used in DivX Plus Streaming, was also recently approved by the DECE (Digital Entertainment Content Ecosystem consortium). With the approval, DivX Plus Streaming may be easily used by UltraViolet retailers to deliver a consistently high-quality over-the-top video streaming experience.
Visitors to IFA in Berlin, September 6-11, can view live demonstrations of DivX Plus Streaming along with Rovi’s complete range of solutions driving the advanced discovery, delivery, and monetization of digital entertainment at Rovi’s Stand 151 in Hall 25. Also on display at the show is Rovi’s end-to-end solution for High Efficiency Video Coding (HEVC/H.265).
STM (stm-digital.com) is a leading digital media entertainment service operator offering high-quality digital content with a cinema-like “home entertainment” experience through emerging new media channels such as Internet-café, O2O (Online-To-Offline) e-kiosk, smart-STB (Set-Top-Box), mobile devices and tablets. With a focus in greater China and Asia market, STM is partnering with leading international and local movies studios to securely deliver premium live and VOD digital content to Chinese consumers through an advanced technology platform (supporting HD, Ultra-HD & 3D content), at affordable prices, to even the remotest suburban and rural areas with limited bandwidth.
About Rovi Corporation
Rovi (rovicorp.com) powers the discovery, delivery, display and monetization of digital entertainment. With innovative technology solutions for consumer electronics manufacturers, service providers, content producers, advertisers, retailers and websites, Rovi connects people and the entertainment they love. The company holds over 5,000 issued or pending patents worldwide and is headquartered in Santa Clara, California.
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