PRZOOM - /newswire/ -
Chagrin Falls, OH, United States, 2013/08/28 - Redesigning its website for optimized user experience, IMS Company goes live with its new site that reflects the needs of the industrial market - IMSCompany.com.
IMS Company goes live with its completely redesigned website reflecting industry standards. By simplifying the website layout and increasing the depth of functionality, users will experience a more intuitive layout for easy navigation, faster request processing, in-depth product categorization, and a simplified order and check out experience.
A noticeable difference can be noted from the homepage upon first sight. With the most commonly used tabs boldly listed and color coded for a natural and consistent feel reflecting the IMS 44th edition catalog, the IMS homepage packs a punch in product navigation. Revamped product categorization, an improved search function, and a completely interactive e-Catalog allows IMS’ visitors to naturally flow through its product lines with more specifications and ordering information consistently at their fingertips.
“When we were looking at where we could make the website more efficient, we took many things into consideration to increase the performance and capabilities for those visiting the site,” explained John Docherty, Web Master at IMS Company.
New to the IMS website is a more comprehensive order check-out process. Registered customers have the ability to view order history, shipment tracking, and draft new orders based on previous purchases, enabling a quick and convenient online-ordering experience.
“Studying up on industry standard functionality mixed with reaching out directly to our clients to see what they sought out in their website visiting experience is what ultimately led us to this new layout,” added Andrew Kloos, Information Systems Programming Specialist at IMS Company.
To view the brand-new IMS Company website or for more information about IMS Company and its services to the plastic processing industry, please visit: imscompany.com or call 1-800-537-5375.
About IMS Company
Since 1949, IMS Company (imscompany.com) has been a diversified supplier of innovative industrial products servicing multiple industries. IMS Company is the oldest, most experienced, and trusted source for supplies, parts, equipment, and technical advice, serving the entire plastics processing industry. Recently adapting to answer an industry need, IMS Company now carries manufacturing supplies and provides engineering & machining services.