PRZOOM - /newswire/ -
San Francisco, CA, United States, 2007/01/26 - Enters Licensing Agreement for Rich Media Search Platform - Roxio, a division of Sonic Solutions [NASDAQ: SNIC].
Pixsy Corporation, a next-generation media search platform that powers private label image and video search engines, today announced a partnership with Roxio, a division of Sonic Solutions (NASDAQ:SNIC). Under the terms of the agreement, Pixsy will provide its award-winning Media Search Platform for use in Roxio’s industry-leading digital media products.
Pixsy’s Media Search Platform will provide Roxio customers access to a broad index of photo and video material to augment their personal content.
“We’re extremely interested in expanding and enhancing the digital media experience by combining our software with complementary web services and technologies,” said Sean Penn, senior vice president, Roxio Labs, Sonic Solutions. “When integrated into applications such as Roxio MediaTicker, Pixy’s Media Search Platform will create a unique media experience, providing our customers with direct access to an almost limitless database of fresh content.”
The Pixsy Media Search Platform offers a unique third-party solution. Once integrated, the Platform will enable Roxio customers to perform photo and video searches while remaining on a Roxio-branded website or within Roxio applications, which will allow Roxio to build and maintain stronger customer relationships. Pixsy’s Media Search Platform also has an analytics component, tracking popular search activity. The analytics function will provide Roxio insight into consumer needs and interests, a feature that will extend Roxio’s bond with its customer base.
Pixsy CEO, Chase Norlin, said, “By deploying Pixsy’s proprietary image and video search technology, Roxio will be giving its consumers access to a wider variety of content, while building more individual relationships with their customer base.”
Pixsy Corporation is an award winning media search platform that powers private label image and video search engines for online publishers. Pixsy has offices in San Francisco, CA and Seattle, WA and was founded by a team of engineers and business leaders hailing from Microsoft, Sony, and ValueClick.