The transformation is based on two major advances: a country-based organization for the water and waste management activities placed under the authority of a single director per country and the creation of two new functional departments: one dedicated to Innovation and Markets, the other to Technique and Performance.
This new organization continues the strategy implemented for the last two years to establish Veolia Environnement as "The Industry Standard for Environmental Solutions,” thanks to its expertise in major environmental issues in water, waste management and energy.
To achieve its goals, the company has set four strategic objectives:
• to focus on activities where it can provide distinct added value;
• to speed up the development of the business done for industrial customers;
• to strengthen its position in growth markets;
• to continue with the development of its business models.
The new organization will be based on two main pillars that will enable Veolia Environnement to be closer to its clients, simpler, more nimble and more efficient:
1. Business operations are now brought together within each country, with country directors in charge of both water and waste management activities. As so, the company is now organized around nine geographic zones which gather all the countries, under the operational authority of the Chief Operating Officer, François Bertreau. The zones and their directors are as follows:
• Asia: Régis Calmels
• Australia/New Zealand: Doug Dean
• Latin America: Ramon Rebuelta
• North America: Terry Mah
• Central and Eastern Europe: Philippe Guitard
• Northern Europe: Estelle Brachlianoff
• France Water: Alain Franchi
• France Waste Management: Bernard Harambillet
• Middle East/Africa: Patrice Fonlladosa
In addition, a specific entity entrusted to Jean-Michel Herrewyn includes worldwide enterprises*, which markets are widely global.
2. The company has created two new strategic departments:
The Innovation and Markets Department, which has responsibility for developing corporate marketing and steering R&D in order to develop Veolia Environnement’s business activities and business models. The department is headed by Laurent Auguste, previously Executive Vice President of Veolia Water North America, who will report to Antoine Frérot.
The Technical and Performance Department, with responsibility for heading operational performance, and for introducing standards, benchmarks and performance feedback systems and ensuring they are complied with. It is headed by Claude Laruelle, previously Director of Operations for Veolia Water in China, who will report to François Bertreau.
Dalkia, the joint subsidiary of Veolia Environnement and EDF headed by Franck Lacroix, will retain its current organization for the moment but will eventually be included in the new organizational structure.
The Veolia Environnement Executive Committee, chaired by Antoine Frérot, has also changed to better represent the organization based on geographic zones. It is now composed of:
• Laurent Auguste, Director, Innovation and Markets
• François Bertreau, Chief Operating Officer
• Estelle Brachlianoff, Director, Northern Europe Zone
• Régis Calmels, Director, Asia Zone
• Philippe Guitard, Director, Central and Eastern Europe Zone
• Jean-Michel Herrewyn, Director, Global Enterprises
• Franck Lacroix, CEO of Dalkia
• Jean-Marie Lambert, Director of Human Resources
• Helman Le Pas de Sécheval, General Counsel
• Pierre-François Riolacci, Chief Finance Officer
Antoine Frérot, Chairman and CEO of Veolia Environnement, said: “With this new organization plan, Veolia will be able to speed up its transformation and the deployment of its profitable growth strategy. We will now be more agile and competitive, and stronger in terms of innovation and marketing. This will enable us to respond better to our industrial and public-sector authority clients’ needs in water, waste management and energy.”
Executive Committee member biographies and photos available upon request.
• Global Enterprises are Veolia Water Solutions & Technologies; SARP/SARPI, the subsidiary specializing in integrated management of hazardous and special wastes; SEDE, the subsidiary specializing in the treatment and recovery of wastewater sludge and organic and mineral wastes; and SADE, specialist in the design, construction and maintenance of water distribution networks.