PRZOOM - /newswire/ -
Horsham, PA, United States, 2013/06/26 - LRA Worldwide, Inc., a leading research, audit and consulting company specializing in CEM was named to the American Marketing Association's Honomichl Top 50 earlier this month. LRA made its debut at the 49th spot - LRAWorldwide.com.
LRA Worldwide, Inc., a leading research, audit and consulting company specializing in Customer Experience Management was named to the American Marketing Association's Honomichl Top 50 earlier this month. LRA made its debut at the 49th spot, one of seven newcomers to the list in 2013.
Assembled by research industry veteran Jack Honomichl and published by the American Marketing Association’s Marketing News, the Honomichl Top 50 is an annual compilation of the top 50 revenue-generating research firms operating in the United States
LRA cracked the Top 50 behind multiple years of double-digit growth in an industry environment of relatively flat growth. LRA's diverse research offering of field audits, mystery shops and traditional survey research has allowed the company to provide customized, innovative offerings to clients both within the lodging industry and in sectors that value LRA's hospitality perspective such as gaming, food service and dining, healthcare, real estate, sports, entertainment and travel, among others.
"Our appearance on the Honomichl Top 50 list is extremely gratifying," said Rob Rush, CEO of LRA Worldwide. "It is a public validation of the value we provide to both our long-time clients and the new client relationships that have driven our growth. We have a compelling growth story to tell at LRA and that is a testament to the insights our people provide every day."
Read more about the Honomichl Top 50 in the annual report or view the entire list.
About LRA Worldwide, Inc.
LRA Worldwide (lraworldwide.com) is a leading research, auditing and consulting company in the emerging discipline of Customer Experience Management (CEM). We work with our clients to help them design and deliver consistently exceptional customer experiences in order to drive customer satisfaction, loyalty and advocacy, and company growth and profitability.
In LRA’s 30-year history, we have grown from a provider of customized quality assurance evaluation programs for the hospitality industry, to a leading CEM consulting company offering a variety of client solutions. The evolution has been driven by our clients asking us one question "How do we get better?" In response, we have built a range of performance measurement, research, training and consulting solutions to help them do so. Today, we are a growing company operating in more than 120 countries throughout the world, helping clients such as Starwood Hotels & Resorts, Marriot Hotels International, the National Basketball Association, AvisBudget Group, JFK International Airport, BMW, The Cosmopolitan of Las Vegas, Sunrise Senior Living, the San Diego Zoo, Hyatt Hotels Corporation and Mandarin Oriental Hotel Group deliver exceptional customer experiences. Every touch. Every time.