This is the sixth time that Mr. Bar-Lev has been included on the prestigious list of the most influential and powerful leaders in the IT channel recognizes those executives directly responsible for driving channel sales and growth within their organization, while evangelizing and defending the importance of the channel throughout the entire IT Industry.
In his eighth year at Check Point, Mr. Bar-Lev has been instrumental in the growth and success of the Internet security leader's innovative PureAdvantage Partner Program. The PureAdvantage program is designed to create new revenue opportunities for partners of all sizes, and foster investment in highly skilled sales and technical resources to support Check Point product sales. The program was expanded in 2012 to provide a robust infrastructure including special training, sales enablement tools, unique promotions and new incentives that provide great value for customers and help increase partner profitability. In addition, he drove the launch of the Check Point 3D Security Analysis Tool to enable partners to quickly conduct a network security analysis for their customers.
"It’s an honor to receive this award from CRN and this recognition from the partner community. Check Point has a channel-driven sales strategy and as such, we put a high premium on our partner relationships," said Amnon Bar-Lev, president at Check Point. "We place the highest priority on giving partners what they need to deliver security solutions that improve network and data security, reduce costs, simplify deployments and empower organizations of all sizes adapt to evolving threats."
For over ten years, Channel Chiefs were selected by the CRN editorial team based on channel experience, program innovations, channel-driven revenue, and public support for the importance of IT Channel Sales.
“The 2013 Channel Chiefs list recognizes vendor executives dedicated to driving channel programs in the IT marketplace,” said Kelley Damore, Senior Vice President, Editorial Director, CRN. “These are the people, the products and the programs that any savvy solution provider needs to know. We congratulate this year’s Channel Chiefs for their stellar record of business innovation and applaud them for their continued dedication to the partner community.”
Selected by CRN's editorial staff, the 2013 Channel Chiefs list is featured in the 2/25/13 issue of CRN Magazine and will be featured online at crn.com/.
About Check Point Software Technologies Ltd
Check Point Software Technologies Ltd (checkpoint.com), the worldwide leader in securing the Internet, provides customers with uncompromised protection against all types of threats, reduces security complexity and lowers total cost of ownership. Check Point first pioneered the industry with FireWall-1 and its patented stateful inspection technology. Today, Check Point continues to develop new innovations based on the Software Blade Architecture, providing customers with flexible and simple solutions that can be fully customized to meet the exact security needs of any organization. Check Point is the only vendor to go beyond technology and define security as a business process. Check Point 3D Security uniquely combines policy, people and enforcement for greater protection of information assets and helps organizations implement a blueprint for security that aligns with business needs. Customers include tens of thousands of organizations of all sizes, including all Fortune and Global 100 companies. Check Point's award-winning ZoneAlarm solutions protect millions of consumers from hackers, spyware and identity theft.
About UBM Tech Channel
UBM Tech Channel (ubmchannel.com), a UBM company, is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, UBM Tech Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales.
About UBM LLC
UBM LLC (ubm.com) is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries is organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.
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