PRZOOM - /newswire/ -
Moscow, Russia, 2012/12/21 - AxxonSoft has completed its participation in the IFSEC & OSH Arabia 2012 exhibition, held from 9 to 11 December in Riyadh, the capital of Saudi Arabia - AxxonSoft.com.
The company’s presence at IFSEC & OSH Arabia 2012 was successful on multiple levels. The company's efforts were rewarded with increased awareness of brand-new Axxon Next open-platform video management software (VMS), as well as the Axxon Intellect Enterprise open PSIM platform and Intellect-based solutions (Face Intellect face recognition, POS Intellect monitoring of cashier transactions, Auto Intellect license plate recognition and traffic monitoring, and demonstrations of Safe City program implementations). Guests spanned a wide range of technology partners, manufacturers, security integrators, private companies, and governmental organizations. Participating for the second year in IFSEC & OSH Arabia, AxxonSoft sparked interest in its open-platform VMS solutions and educated end users about the benefits in terms of improved security and attractive ROI.
"AxxonSoft realizes that Saudi Arabia is a strategic market and will be soon declaring the official launch of its branch office in Riyadh. The Riyadh office will be a hub for customers, with live demos of AxxonSoft products and direct support, forming the basis for long-term relationships,"
Commented Mr. Alaa Mahmoud, AxxonSoft Country Manager KSA.
Partners from various parts of Saudi Arabia, such as Riyadh, Dammam, and Al Khobar, presented AxxonSoft solutions to their colleagues and clients at the company's booth. Government representatives came to the AxxonSoft booth to learn about Safe City solutions. As almost all of them are practicing professionals in the security field, the guests shared their vision of applying security strategies using video analytics, rapid-response systems, and emergency communications.
Several meetings were held at the exhibition with manufacturers and distributors of IP equipment; some of these regarded the requirements for participation in tenders for video surveillance projects. Prominent manufacturers of storage solutions and access control systems in the Persian Gulf region expressed interest in technological collaboration with AxxonSoft.
"The security market in Saudi Arabia holds huge potential for vendors who are able to find the right mix of price, technology, and awareness. There will be a significant increase in the video surveillance market in the coming years with an enduring shift in demand towards integrated security solutions," said Mr. Suhail Alji, Regional Director AxxonSoft MENA.