Based on its recent analysis of the broadband traffic management market, Frost & Sullivan recognizes Vedicis with the 2012 Europe Frost & Sullivan Award for New Product Innovation. Vedicis is commended for its Open Traffic Management Software Platform, a holistic broadband traffic management solution. The platform leverages Deep Packet Intelligence (DPI) and policy enforcement technology to provide granular content detection, analysis and real-time bandwidth control.
"The innovativeness of this solution lies in the level of granularity it offers," notes Frost & Sullivan Research Analyst Charanya Balasubramanian. "The solution is equipped to present information on various facets for each subscriber and perform granular analysis beyond detection of protocols and packets and deliver unique capabilities to measure and steer real-time bandwidth per user for million simultaneous users."
While conventional traffic management vendors utilize network processors to switch traffic at high speeds, the software-based solution from Vedicis utilizes stand-alone servers and processing units to manage complex policies with rich content and controls bandwidth in real-time.
"This software-based engine can identify varied types of content including URL, media, group of IPs, subnets, users and applications," adds Balasubramanian. "Adding visibility to components monitored in the network traffic, the engine also provides flexible selection criteria to forward, copy, block or filter content based on the load in the network in real-time."
The Open Traffic Management platform offers precise metering options for varied traffic types for each subscriber. Vedicis also monitors and meters traffic for background activities such as updates for smartphone applications for each subscriber.
In addition, Vedicis implements tiered services. Data usage-based billing, creation and enforcement of customized data packages, provision of bandwidth access and control, charging for specific application, volume quota and bandwidth restrictions at peak time are some of the features offered as a part of the tiered services.
"Operators can utilize commercial-off-the-shelf (COTS) hardware to incorporate Vedicis Traffic Management Solution into their systems," remarks Balasubramanian. "This software-based approach offers cost benefits to the user in terms of reduced capital and operational expenditure as costs associated with hardware procurement and maintenance are significantly reduced."
The platform empowers operators to develop new services to address changing subscriber needs. Furthermore, operators have the freedom to explore new business models to maximise revenues by increasing the average revenue per user (ARPU). This innovative solution enables operators build a strong business case in a highly competitive environment where innovation and quality of service (QoS) are keys to competitive success.
Frost & Sullivan presents this award to the company that has demonstrated excellence in developing a product with innovative elements that leverages leading edge technologies, that offers valued added features and benefits, supports increased customer ROI and has the potential for enhanced customer acquisition/penetration.
Frost & Sullivan Best Practices awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research to identify best practices in the industry.
Vedicis provides Policy Control & Enforcement and Network Traffic Intelligence Solutions to fixed and mobile operators to manage and monetize broadband bandwidth for better user experience and new revenue streams.
Vedicis innovative DPI-Policy Enforcement software platform helps customers to solve data congestion issues with better QoS and QoE, and create new services with real time bandwidth control for users and applications depending on service entitlement. We focus on delivering visibility (granular statistics) intelligence (usage metering for postpaid and prepaid charging) and control (applications bandwidth enforcement per user, and smart routing to VAS) with rapid ROI, scalability and fast integration.
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