MetraTech Corp., the leading provider of agreements-based billing and compensation solutions, today announced that its founder and CEO, Scott Swartz, will present a discussion at Microsoft's Worldwide Partner Conference (WPC) in Toronto. Swartz will lead a discussion titled "Big Data and Cloud Revenue Predictive Analytics" on Tuesday, July 10 at 2 pm. ET. He will outline the best practices an organization can implement to harness the power of its big transactional data.
Today, organizations must gather user data as they interact with workflows and support tools. By analyzing the customer's behavior, organizations can drive insights that can enhance growth and lessen churn. Swartz's session will focus on how to acquire, analyze and act on this user data and how to predict future cloud revenues and trends.
"The next-generation of cloud-based business must begin to understand trends in buyer and affinity group purchase behavior at a micro-transaction level. To manage this effectively, organizations need to analyze big data created within the cloud, mobile and virtual environments. Ultimately, the data analysis can be used to enhance an organization's cloud revenues and trends," said Scott Swartz, CEO and founder of MetraTech.
For more information about Swartz's session or MetraTech, stop by the MetraTech booth #1555, July 8 to 12 at WPC.
MetraTech Corp. (metratech.com / metanga.com) offers an innovative approach to billing, compensation and customer care. We empower organizations to embrace change through a unique agreements-based billing and compensation solution that models and supports fluid, personalized, multi-party agreements. We automate business processes and business models to address rapidly changing or complex business strategies. Our products are deployed globally, and our customers use MetraTech to innovatively create and securely collect revenue, compensate partners and manage their customer lifecycle in 12 languages, 28 currencies and 90 countries. Customers include Concur, The Depository Trust and Clearing Corporation (DTCC), CETIP, the City of Chicago, Microsoft, PGi and OnStream (National Grid). The company is headquartered in Waltham, with offices in San Francisco, Paris, Rio de Janeiro and London. MetraTech is a venture-backed, privately held company whose investors include Accel Partners, Meritech Capital and Vesbridge Partners.