PRZOOM - /newswire/ -
Palo Alto, CA, United States, 2006/11/21 - Frost & Sullivan to host Interactive Analyst Briefing on the Digital Signage and Kiosks Market on Wednesday, November 29, 2006..
The Information & Communications Technology Group at Frost & Sullivan is pleased to announce its Exclusive 2006 Quarterly Webinar on Wednesday, November 29, 2006 at 2:00 p.m. CST / 3:00 p.m. EST.
The emergence of interactive digital signage continues to blur the distinction between the digital signage and kiosk vertical markets. A primary impetus for this convergence is the availability of vibrant, low cost digital displays in a wide variety of sizes. The market space for digital signage and kiosks is becoming cluttered. What happens when two already fragmented markets begin to merge?
“It is becoming increasingly difficult to delineate between the digital signage and kiosk market spaces. End users employ both types of systems in an attempt to differentiate themselves from their competition though enhancing the consumer’s experience and as a means of cost reduction,” notes Frost & Sullivan Research Analyst M.L. Burns. “End users are finding themselves managing multiple networks for multiple digital signage and kiosk applications. The potential to realize efficiencies exists and can be achieved through integration of these various networks and the applications they serve.”
The briefing will focus on defining the digital signage and kiosk markets, methods of segmentation and the similarities between these markets. Forces that drive and restrain both markets will be reviewed. The factors driving the convergence in these two markets and emerging opportunities will also be discussed.
Those interested in participating in the interactive webinar should send an email to Mireya Castilla – Corporate Communications at mireya.castilla[.]frost.com with the following information: your full name, company name, title, telephone number, e-mail address, city, state and country. She will send the registration details via email upon receipt of the above information.
This briefing will benefit digital signage and kiosk solution providers and their vendors. This includes manufacturers of the hardware components for these systems (digital displays, printers, scanners, payment acceptance, etc.), software developers for both markets (content creation, delivery and management) and end-users that have deployed or are considering implementation of digital signage and/or kiosk systems.
Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services and corporate management training to identify and develop opportunities. While serving clientele including Global 1000 companies, emerging companies and the investment community, Frost & Sullivan's comprehensive industry coverage includes a unique global perspective that combines ongoing analysis of markets, technologies, econometrics and demographics.