Free press releases distribution network?

More news: Retail/Wholesale
Agency / Source: Usography

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!



Usography Releases Spring 2012 Retail UX Audit - Usography published the “Retail UX Audit: Apparel”, which evaluated 30 top apparel retailers on the number of UX (user experience) features found on their e-commerce websites in spring of 2012. Gives retailers view into online customer experience
Usography Releases Spring 2012 Retail UX Audit

 

PRZOOM - /newswire/ - Athens, GA, United States, 2012/03/23 - Usography published the “Retail UX Audit: Apparel”, which evaluated 30 top apparel retailers on the number of UX (user experience) features found on their e-commerce websites in spring of 2012. Gives retailers view into online customer experience.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Retail/Wholesale Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Usography, a consulting agency focused on user experience strategies for top retailers, released their Spring 2012 Retail UX Audit, with its focus on top apparel companies. The Audit examines facets of the online shopping experience that are shown to make the overall experience more effective, convenient, and up-to-date. The Audit highlights features changes that certain apparel websites have that others don’t.

The main new feature that was seen on the sites for Forever21, Urban Outfitters, and Anthropologie was a link to ‘pin’ items of your interest to Pinterest, a new and ever-expanding social lifestyle sharing website. A few companies, like Gap and Anthropologie, had extensive customer review sections more in depth than most, giving customers the ability to figure out whether items ran true to size, or the age, height and body type of individuals who had previously purchased a particular item. One final intriguing aspect that only one site, American Eagle, had adopted, was a link to their Pandora page. American Eagle is known for playing up-and-coming popular music in their retail stores, connecting their online store with the in-store experience.

The Audit reviewed 30 different popular and recognizable apparel brands and stores; Abercrombie & Fitch, Amazon, American Apparel, American Eagle Outfitters, Ann Taylor Loft, Anthropologie, Bebe, Belk, Charlotte Russe, Chico’s, Express, Forever 21, Fossil, Gap, J. Crew, JCPenny, Kohl’s, LL Bean, Macy’s, Neiman Marcus, Nike, Nordstrom, Old Navy, Saks, Sears, Target, Urban Outfitters, Vitoria’s Secret, Walmart, and Zappos. These particular apparel stores were chosen because of their overall presence, high traffic websites and sales.
These companies were assigned an overall score, out of a possible 30 points, based on the occurrence or absence of particular design features, which were derived from a comprehensive review of retail industry best practices. Features were broken into categories that included Social Commerce, Purchase Support, Catalog Navigation and Multichannel Shopping. Amazon.com and Sears.com tied for the highest UX audit score, both receiving 13 out 30 points. Target.com, Express.com and Walmart.com came in close behind with scores of 12, 11, and 11 respectively.

While these sites were given top scores, this does not necessarily reflect that the UX score is the only component that leads to success. Paul Bryan, Director of User Research and Design Strategy for Usography said "As UX strategy consultants, we're not trying to imply that the total number of UX features is in any way a measure of a successful UX strategy. Developing a winning UX strategy requires an intensive analysis of many internal and external factors. Usography considers such factors when conducting research and strategy engagements for our retail clients. The UX Audit is one small part of the work that goes into a UX strategy, and we choose to give that work away as a means of familiarizing retailers with our UX research and strategy consulting practice."

The ‘Retail UX Audit: Apparel’ is the basic free version of more extensive competitive and best practice reports produced by Usography in the area of multichannel retail. More detailed reports are available on a monthly or quarterly basis, filling the need for an inexpensive way for all team memberes and executives to stay current in the state of the art of digital retail user experience. Please contact Usography for pricing information.
The ‘Retail UX Audit: Apparel, ’ with links to screen captures of the pages of all 30 apparel sites can be found online.

About Usogrpahy

Usography (usography.com) is a customer experience research and design strategy agency located near Atlanta, Georgia. Usography’s clients have included some of the largest and most successful corporations in the world, including: The Home Deopt, Coca-Cola, SAP, Delta Air Lines, Phillips, Macy’s and Bloomingdales, Gerogia-Pacific, Cox, and GE. Usography’s research and strategy work has encompassed locations throughout North America, South America and Europe.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Retail/Wholesale Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Agency / Source: Usography

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Retail/Wholesale articles,
CATCH Visitors via Your Competitors Announcements!


Usography Releases Spring 2012 Retail UX Audit

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
 
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
|
Contact: Paul Bryan - Usography.com 
770-722-8123 audit[.]usography.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Usography securities in any jurisdiction including any other companies listed or named in this release.

Retail/Wholesale via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!




Read Latest Press Releases From Usography / Company Profile


Read Retail/Wholesale Most Recent Related Press Releases:

Retail IT Specialist Detego Launches New Software for Omni - Channel Retailing
Author & CEO of Market Viewpoint, Angela Megasko Presents At MSPA-NA’s Annual Shopperfest in Las Vegas, Nevada
Oracle and Snapchat Measure Impact of Snap Ads On Sales in Stores
Russian Grocery Leader O’KEY Selects JDA to Drive Higher Sales and Profits
Rose Pharmacy Leverages JDA Merchandise Management System to Improve its Customer-centric Focus
RAANGE Interactive Secures One Million Customer Leads in 6 Months for Retailers
ARCH Design Relocates to 30,000-Square-Foot Facility
Azoth Analytics Releases 2015-2020 Global Handbags Market Trends, Opportunities and Forecasts
Belle Lingerie Celebrates 10 Years of Online Trading
iControl Recognized as One of the Best Entrepreneurial Companies in America by Entrepreneur Magazine

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
 
NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...



PREMIUM Members


Visit  NAKIVO, Inc.

Visit  BizJobs.com

Visit  La Bella Bakery Artisan Bakery Arizona







 
  ©2016 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today