PRZOOM - /newswire/ -
Hillsboro, OR, United States, 2012/03/07 - MyBinding.com sends a top executive to eTail West, one of the biggest events for online retailers - MyBinding.com.
MyBinding.com, one of the nation's leading Internet retailers of document finishing equipment and supplies, is represented by one of its top executives at the eTail West conference held in Palm Desert, California.
"Attending the eTail West Conference is something I look forward to every year," said Jeff McRitchie, Vice President of Marketing for MyBinding.com. "This convention gives us a great chance to network with others in our industry and help MyBinding.com to innovate and discover new options for e-commerce technology.
2011 proved to be a banner year for MyBinding.com, with record sales and landing a spot on the Inc. 5000 list of the fastest growing private companies in America. For 2012, they are looking to stay the course and continue in their success. A key part of that plan is to learn current tactics and best practices within their industry. At eTail West, online retailers are provided many opportunities for education and networking.
"Attending this conference is a terrific opportunity for us," said McRitchie. "It's always exciting to meet others in this industry and get new ideas . Going to Palm Desert is part of our strategy to stay competitive and grow as a company."
Last year in Boston, McRitchie attended eTail as not only a company representative but also a speaker. McRitchie had the opportunity to be a part of a panel of experts discussing advanced SEO techniques. This year, he is enjoying attending as simply a delegate of the company.
eTail provide ample situations for McRitchie and other marketers to network. The schedule even offers specific networking events, panel discussions, and keynote presentations. This year's guest speakers include Shane Steele of Twitter, Steve Kapf of Guitar Center, and Guy Kawasaki, best well-known for being Apple's former Chief Evangelist. Others along with these three will bring solutions in key up-and-coming marketing areas, such as social, online video, and mobile.
McRitchie is looking forward to bringing back an actionable plan from what he learns at eTail.
"The seminars are really helpful in learning what's being done in our industry," said McRitchie. "The challenge is coming home and implementing new strategies. I'm confident my team will be up to the challenge."
MyBinding.com is a division of Information Management Services, LLC. The company is based in Hillsboro, Oregon, and offers the Internet's largest selection of binding equipment, laminators, and document finishing devices and supplies. For more information, they can be reached at 1-800-944-4573.