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World Brand Congress Recognizes Tempest Advertising for Most Effective Rural Advertising - World Brand Congress has awarded Tempest Advertising for Most Effective Use of Advertising in the Rural Market at the Rural Marketing Forum on 14 February 2012 at Mumbai - TempestAdvertising.com
World Brand Congress Recognizes Tempest Advertising for Most Effective Rural Advertising

 

PRZOOM - /newswire/ - Hyderabad, Andhra Pradesh, India, 2012/02/14 - World Brand Congress has awarded Tempest Advertising for Most Effective Use of Advertising in the Rural Market at the Rural Marketing Forum on 14 February 2012 at Mumbai - TempestAdvertising.com.

   
 
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The Rural Marketing Awards recognize excellence and promote best practices, innovation and creative marketing campaigns. They aim to reward individuals, organizations and agencies who develop campaigns that achieve a high level of satisfaction and penetration in rural India.

Tempest Advertising's Hybrid Seed campaign for Pioneer Hi-Bred International Inc. (PHI) has been recognized for its focus on catering to the specific needs of the farming community and effectively positioning the brand as a research-driven company that has the right product for the right acre. The campaign crossed socio-economic barriers by utilizing visual displays based on the unique selling proposition of each hybrid seed. The campaign also reinforced the brand's broader focus on improving the quantity, quality and sustainability of the global food supply. With this campaign, Tempest Advertising successfully leveraged its unique understanding of the rural customer, agriculture and communication design. A wholly-owned subsidiary of DuPont, PHI is the second largest seed company in the world and is the leading producer of Maize Hybrid Seeds in India.

The Rural Marketing Awards add to Tempest Advertising's award tally for 2011 having won multiple awards at ADEX 2011 in Hyderabad, including Best Digital Advertising and Best Recruitment Advertising.

Tempest Advertising (tempestadvertising.com) is a founding member of Tribe Global, an international agency network which launched in London on 27 January 2012. The network has been founded by 13 independent, owner-run and managed agencies from around the world. Tempest Advertising offers seamless communication services to clients across industries, countries and markets.

 
 
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World Brand Congress Recognizes Tempest Advertising for Most Effective Rural Advertising

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IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Tempest Advertising securities in any jurisdiction including any other companies listed or named in this release.

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